Mount Abu. Addressing the inaugural session of the Media Conference organized by the Media Wing of Prajapita Brahmakumaris Ishwariya Vishwavidyalaya, in collaboration of the RERF, at an interval of 4 years at Gyan Sarovar Mount Abu, Prof. Sanjay Dwivedi, Director General of Indian Institute of Mass Communication, Delhi said that media should follow the path of truth and firmly expose social evils.
In order to discharge our responsibility in the development of the country, the ideals of journalism in the pre-Independence period will have to be kept in mind. Considering the public interest as paramount, we should fulfill the responsibility of protecting the fundamental rights of the society, he added.
While discussing the challenges of the spread of social media, Prof. Dwivedi gave a new form to Bapu Gandhi’s three teachings and said that if we adopt the principle of don’t type bad, don’t like bad and don’t share bad, then social media will automatically improve.
Simoni, who came from Chandigarh, presented a welcome dance, Artists from Nrityangan Dance Academy Kharagpur performed Ganesh Vandana. The dignitaries lit the lamps to mark the formal inauguration.
In the welcome address, National Coordinator Media Wing, BK Shantanu said that our aim is to transform the world by transforming ourselves. We believe that by following the path of spirituality many problems get resolved automatically. Values based media can play an important role in world change.
Amit Wadhwani, Co-founder and Director of Buffering Media Tech Mumbai, said that social media is dominating every household in India, while half of the population in China is deprived of social media. With news presentations in news channels, viewers have started expecting contents full of entertainment.
Many such local level newspapers are emerging which contain up to 90 percent paid news and people get confused by it. Politics is dominating the news channels. But we believe that the magical power possessed by the media should be put to good use.
Dr. Dhruba Jyoti Pati, Director of India Today Mass Communication Institute Noda said that the media played a good role in acting as a bridge between the government and the public during the Corona pandemic period. Despite the challenges of digital media, print media should continue to play a sensitive role in the development of democracy.
International wrestler and Bollywood actor Sangram Singh said that the media can play an important role in a nation’s development by following the path of positivity. Media Wing Chairperson BK Karuna Bhai and Joint Administrative Head of Brahma Kumaris Dr. Nirmala Didi presented blessings and best wishes. BK Sheilu also addressed and led the meditation.